Blue Eyes Media Campaign
2010-05-17 11:33:08
Blue Eyes Media begins summer promotion of the hotel chains, restaurants, unusual places and those companies that would like to be presented to Warsaw inhabitants and the visitors from the whole country.
Summer campaign is called “"Blue Eyes Media" and will be held from June until August.
Holidays become closer, tourists visit capital city and unfortunately very often they do not know any places to stay, to eat and even to spend a good time at.
On a large LED big screen next to the Warsaw entrance, we want to show there are a lot of interesting and worth seeing places.
The campaign is also oriented on those hotel chains which want to encourage visitors to spend a nice weekend not only in Warsaw but out of it, too.
LED big screen with 20 m2 surface is placed on the intersection of Aleja Krakowska and 17 Stycznia St., that is why it can assure
a large amount of potential auditors, it was estimated that even up to 250 000 per day. Aleja Krakowska is the main road from Warsaw towards Cracow.